Portfolio

  • HPE Education Services

    Content strategy, SEO, and content creation for a global HPE website HPE Education Services (EDU) provides multi-format IT training to technology and business professionals. I own the content strategy, content creation, and editorial calendar for the site, which… Read More

  • Shop for Fun — fashion game

    Fashion-meets-shopping game Shop for Fun was an app and online fashion game that challenged users to create outfits using items they added to their wardrobes via Pinterest-like technology. I helped create the game and define the rules, dreamed… Read More

  • Amazon Rekognition

    Deep learning, computer vision image recognition software Rekognition is service that provides image analysis to customer applications. I worked on the website, the user knowledge graph (UKG)–essentially the master list of words and definitions used to train the… Read More

  • Cloud Drive Photos — onboarding

    New experience for first-time users After the successful launch of a renovated Cloud Drive Photos (product and website), we produced an onboarding experience for first-time users. We worked on copy, microcontent, steps to include, and UX flow. Our… Read More

  • Amazon Cloud Drive — website redesign

    New features compel website overhaul After revising the Cloud Drive business model, the old site needed to be updated. The “old” Amazon Cloud Drive site The old site was a simple static page with links to the Cloud… Read More

  • So You Want to Be a Writer? Learn How—and Earn CEUs—With Online Courses

    Below is an example of SEO copywriting, an organic piece using the following keywords: writing, online courses, online curriculum, CEUs. “There is no greater agony than bearing an untold story inside you.” –Maya Angelou Are you ready to… Read More

Kathy Mar

Create a website or blog at WordPress.com